Presentation Title

How to Tell Compelling Student Stories

Location

Library 244

Start Date

19-10-2023 11:15 AM

End Date

19-10-2023 12:00 PM

Description

Register here: https://mtu.libcal.com/event/11376079

The data shows that prospective students deciding where to go to college most want to hear from current students. Sharing student stories also strengthens alumni affinity, illuminates faculty-led research, bolsters reputation, and builds participation in specific programs. Join University Marketing and Communications team members Cyndi Perkins, senior content specialist, and Haley Goodreau, social media manager, for tips and tactics to create shareable and engaging student-centered stories that connect with the audiences you want to reach.

Comments

Presenter Biographies

Author, longtime journalist, and former Daily Mining Gazette managing editor Cyndi Perkins tells the story of Michigan Tech through the lens of the people who know it best: Huskies. Tech’s senior content specialist, Cyndi’s writerly superpowers include content strategy, editorial management, impactful interviews, and the ability to spot a typo at 100 paces.

Haley Goodreau is a story admirer and creative professional with a knack for getting to the heart of a narrative. As Michigan Tech’s social media manager, she is continually reassessing strategies to keep up with the ever-changing social media landscape. Her specialties include Higher Ed social media management, public relations, and photography.

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Oct 19th, 11:15 AM Oct 19th, 12:00 PM

How to Tell Compelling Student Stories

Library 244

Register here: https://mtu.libcal.com/event/11376079

The data shows that prospective students deciding where to go to college most want to hear from current students. Sharing student stories also strengthens alumni affinity, illuminates faculty-led research, bolsters reputation, and builds participation in specific programs. Join University Marketing and Communications team members Cyndi Perkins, senior content specialist, and Haley Goodreau, social media manager, for tips and tactics to create shareable and engaging student-centered stories that connect with the audiences you want to reach.